Greg Moreau
President
Greg grew up in Belleville, ON and went to Queens where he studied economics and history. A chance meeting with an owner founder changed the trajectory of his life, a part time summer job turned into a successful career leading global fashion brands such as Guess, Mexx and Lucky Brand. Greg moved to Toronto to run the Roots flagship location on Bloor Street in 1997, also overseeing Toronto Eaton Center and opening a new location in New York City.
In 1999, Greg joined Guess, a publicly traded billion-dollar global lifestyle brand and was with them until 2014. As the Vice President of Stores, Country Manager Canada he was responsible for building the business from the ground up. Rapidly expanding from 8 to 118 locations, 150 to 2500 employees, scaling from $20M to $240M in annual revenue. Under Greg’s leadership Guess Canada was the most profitable operation for Guess internationally, his framework was replicated for global expansion across 87 countries.
In 2014 Greg pivoted to working for Private Equity companies, first serving as the Senior Vice President, Managing Director for Mexx (The Gore’s Group) where he was responsible for retail, wholesale and ecommerce sales of $155M. In 2015 when Lucky Brand was purchased by Leonard Green & Partners, he was recruited to lead Canadian expansion as the Vice President, General Manager Canada. Over four years he quadrupled the business launching 8 new locations, .ca ecommerce site, 3PL distribution and wholesale business.
In 2019, Greg was recruited to be CEO of Chatters Limited Partnership. Chatters is Canada's largest salon chain and distributor of professional hair products.
Since leaving Chatters in 2023, Greg has been the President of Mason & Moreau a successful commercial real estate investment firm he had co-founded in 2010. He is a graduate of the Global Retail Strategies, Executive Education Program at USC Marshall School of Business in Los Angeles, California.
Greg, his wife Lyenna and their three daughters live just outside Erin, ON.