Tom has held senior leadership positions with ConAgra Foods, PepsiCo/Frito-Lay, Molson Coors and Fiera Foods. With over 35 years in the food and consumer packaged goods industries, Tom has a deep understanding of the Canadian retail and manufacturing sectors and extensive hands-on experience in acquisitions and integration, product and business development, change management and organizational redesign. He is also a skilled business advisor and executive mentor, with a focus on growth strategies, people development and customer management.
Tom joined ConAgra Foods Canada as Vice President, Sales in 2004. Four years later he was named President, and over the next six years he successfully reset the organization’s growth strategy, launched the Healthy Choice and Orville Redenbacher Ready-to-Eat brands in Canada and managed the acquisition and integration of Del Monte Canada.
Most recently, Tom spent four years as Executive VP and General Manager of the Fiera Foods, Upper Crust and Bakery Deluxe bakery alliance—a private, family-owned group of commercial bakeries that service the North American market from four production facilities.
An accomplished sales leader, Tom has also headed large sales organizations in both the Canadian and U.S. markets as Vice President, Customer Development – Canada for PepsiCo, and Vice President, Sales for Molson Coors.
Tom is an active Board member and has served as Chair of the Board for the Grocery Foundation—an NFP that supports children’s breakfast programs and Kids Help Phone—since October 2017. He is also currently a Board Advisor to Burnbrae Farms, and actively advises several other private companies, while offering consulting support to the grocery industry. Previously, Tom served as Chair of the Board for Food & Consumer Products of Canada.
Tom has a Bachelor of Business Administration from Ryerson University.
CEOs who have the opportunity to work with Tomwill benefit from the depth and breadth of his experience and his commitment to helping CEOs succeed.